Most of the research is merely opinion, with no documented data to support the number ratings of a product’s ingredients. Perhaps the number one flaw with the EWG’s Skin Deep Database is that it is not backed by much science at all. Obviously, the mission is something we can all stand behind, and the idea of creating a tool to help educate customers on what is in their favorite products is certainly something to be admired. The ratings are given a number between one and ten, ten being the most dangerous. By searching a product name or specific ingredient, customers are able to see a toxicity rating and a brief description of the chemicals used, as well as their side effects. The Group’s website describes their mission “to empower people to live healthier lives in a healthier environment” by using “breakthrough research and education.” The EWG’s Skin Deep Database was created to be a helpful resource to judge the safety of cosmetics. The EWG is a non-profit organization that has been around since 1992, at the tip of the Green Movement. But since this source is still a popular choice among customers as a cosmetic safety reference, it undoubtedly needs to be discussed. Not many businesses wish to be on this multi-million dollar company’s radar. It is tricky discussion to tackle, and only recently have people begun to publicly debate the credibility of the EWG. Consumers who can then rest assured that their decisions on safe cosmetics are based on scientific fact, rather than opinion.Įnvironmental Working Group (EWG) Skin Deep Database Educating the public on these positive and negative qualities cultivates a society of capable consumers. There are pros and cons to every website, but identifying the flaws can require a little extra digging. Some sites offer outstanding information on ingredients, but may not provide unbiased cosmetic product reviews. But unfortunately, there is not a singular website to turn to for all your questions. Everyone wishes that there were an easier answer.
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